Mitchell 1 has enhanced its popular Customer Retention Marketing (CRM) program to include several new features and advanced capabilities to give participating repair facilities the latest tools to meet all of their marketing needs.

Dan Ramirez, general manager of Mitchell 1’s Automotive Repair Solutions group, will speak at the San Diego Software Industry Council’s (SDSIC) monthly BIG Meeting on Thursday, Sept. 13, 2007. The presentation, Product Management: Gathering Customer Requirements, will focus on the experience of gathering customer feedback and maximizing the benefits of getting customers involved in the [...]

Mitchell 1 builds on its industry-leading database of repair information with the release of comprehensive Mode 6 data in its update of OnDemand5.com. As featured in AutoCareProNews.